In Rainbows We Trust

Radiohead’s new album ‘In Rainbows‘ is due out soon – 10th October to be precise. What’s especially interesting about this album is that Radiohead are asking us what we want to pay for it – no, really.

Whatever happens this will certainly be an interesting experiment. Radiohead are, I suspect, getting paid directly for all the money paid for the download as they recently completed their contractual obligations to EMI with their wonderful last album ‘Hail to the Thief’. They could be the first of many of the major bands to reject the record company middle men and work directly with fans, something normally the domain of the startup bands on mySpace.

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